Exhibition Review: Salt Lake City
Aaron Fritz at Wasatch Frame Shop
by Kent Rigby
"Fritz-followers" were excited to learn of Aaron Fritz’s new one man show at
Wasatch Frame Shop, and were lined up and waiting on opening day for a chance to nab a new original.
Gallery owner and director Bill Barron explains: "Fritz has a tremendous following considering he’s only been painting for about three years. He sold all of his paintings at the Park City Arts Festival last summer within an hour and a half."
Fritz uses the word "inimitable" to describe his style. "I have a process of putting a painting together that is quite unique," explains Fritz, "I try and bring out strong vibrant colors of my subjects while hints of under-painting show to remind the viewer of its adjacent tones."
Fritz's paintings are contemporary impressionistic, with thick paint and deliberately evident brush strokes. There is a soft focus effect with no hard lines or edges. The overall feeling is almost dream-like. The colors are fresh and alive. Features are suggested rather than tightly rendered. The paintings are very attractive and have great visual appeal.
The subject matter is familiar and thus comforting. The paintings could almost be termed "decorative," but not in a "designer" sort of way. They maintain a "fine art" quality and have a certain "preciousness" about them.
Fritz says of his work, "I love color, design, and expression. I try to bring out the emotions I enjoy in the great outdoors where I spend much of my time. I also love deep texture. Some of my paintings are full of self-imposed imperfections. 'Snap, Crackle and Pop' I like to say. I start my process typically scraping or pouring gesso and use a fair amount of texture in my under-painting. This allows me to get the mood I'm looking for."
The gesso texture mentioned is fairly subtle and gentle, like the painting technique. The viewer has to get quite close to the surface to notice it. Because the fields of the landscapes are relatively flat and devoid of detail, the under-painting textures serve to provide greater visual interest and accentuate the suggestion of landform contours. The under painting textures are also evident in the skies, which are usually at least half of the landscape composition. The textural effect in the skies suggests of heavy, moisture-laden clouds, and hints at motion, as if the clouds are being moved by a mild breeze.
"I think every artist sits down with a blank canvas, a few paints, and creates -- and in that creation they pour a little of their soul," confides Fritz.
There is a lot of soul contained in these works. The artist's love of the natural environment comes through quite well. There is also a strong emotional content. A sense of isolation is evident in many of the pieces. Even as elements are paired or grouped together, they maintain an individual identity. This could be conceived of as a social commentary on the modern condition. Even as people are grouped together in differing levels of relationships, we as individuals remain often times essentially alone. This isolationism comes through in the paintings as a sense of melancholy, or a quiet resignation of the human condition. Even the solitary houses seem to express the feeling of existing alone.
However, this is not to say the paintings are depressing; far from it. The sense of melancholy or aloneness is outweighed by the vibrant colors and the well-proportioned compositions. The fourteen medium-sized pieces in this show stand well together and present an impressive body of work. And they are at very reasonable price points. The feeling imparted to the gallery is generally quite pleasant and the viewer is compelled to linger and reinvestigate the paintings after the initial view.
Aaron Fritz is definitely a talented and an up and coming young artist.
The solo exhibition of Aaron Fritz at Wasatch Frame Shop continues through May 18th. For more information, contact Bill Barron at 801.485.1353.
Alt-Venue Spotlight: Salt Lake
Wasatch Frame Shop
by Kent Rigby
Wasatch Frame Shop owner Bill Barron is a fine art photographer, art framer and ex-ski patrolman. In fact, you could say Wasatch Frame Shop was born on the ski slopes of Alta, Utah, where Barron worked on the ski patrol.
"I got the idea to start framing art and asked my boss if I could start a business in my employee housing room [at Alta]; he said yes, and became my first customer," recalls Barron. "I had to bring in equipment and materials by snow-cat. I worked at ski patrolling during the day and framing at night. It was quite an experience."
Barron's framing business grew to the point where he was able to move out of his employee housing room at Alta and secure his current 1100 East location.
"There was a hair salon in the building previously and it took six months of serious remodeling to get ready to open as a frame shop and art gallery," explains Barron. "I knew I wanted to have a gallery component to the business and liked the quality of light, the openness and the airiness of the space, and it's worked out well."
Wasatch Frame Shop opened as a full time business on Groundhog Day, 2002. The first exhibit in the gallery was a group show of artists Barron knew, primarily from Alta. "Our emphasis is on providing exhibit opportunities for emerging artists and community service related shows," says Barron. "I like the idea of being able to help artists get going and give them some support. We've also done some unique shows like having a 7-year-old exhibit next to adults. I think people of all ages should be given the opportunity to discover their passions. I'd like to do more community out-reach type of things."
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